Move Over Itsy, Bitsy Bikinis:
Hydrochic Makes a Splash with New Line of Swim-To-Gym Wear
Yes, Virginia, there are swimsuit alternatives for women who eschew “Itsy-bitsy-teeny-weeny” bikinis. For women who prefer a bit more coverage when they take the pool plunge, HydroChic swimsuits offer sun-protection coverage that is sun-protective, comfortable, chlorine-proof and chic. Now available at select boutiques, as well as online at www.Hydrochic.com, HydroChic swim/gym-wear offers mix and match shirts and skirt/pant bottoms that are perfect for pool, lake, ocean, tennis court or gym.
“Like so many women, each swim season we dreaded the hunt for the perfect swimsuit because, for us, it didn’t exist,” explains Sara Wolf, co-founder of HydroChic, who designed the line with partner, Daniella Peyser Teutsch. “We were sick of the bathing suit tug, too-revealing bikinis, and tired of wearing sloppy T-shirt over swimwear to protect us from the sun and give us coverage that the traditional swimsuit did not provide. We wanted to feel as comfortable on the beach surrounded by family and friends, as we did in other social settings. We wanted something versatile since we were always on the go- something that we could wear from the house to the beach without having to change and we wanted that option to flatter and be fun to wear.”
The fashionable Hydrochic line functions as both activewear and swimwear. It is sun-protective with a special HydroChic UltraTM line that is chlorine-proof. It is perfect for water aerobics, and other sports and activities including water skiing, boating, fishing, surfing, paddle boarding, wind-surfing, beach volleyball, biking, tennis, golf and indoor activities including gym workouts, spinning, pilates and yoga.
The mix and match selection allows women to choose separate tops, and bottoms. Each top comes with its own separate sports bra and most skirt bottoms have attached swim pant. The line is constructed with high-quality, mostly Italian fabrics and the materials are analyzed and lab tested and test marketed, both for fashion and function.
About HydroChic
HydroChic, Sun Protective Active Wear for Swim & Sport, is devoted to providing stylish, high quality sun protective products for women who love water and the outdoors. Designed by women, HydroChic offers a full range of UV protection, ultra chlorine resistant, plus size and modest clothing and swimwear, affording you extra coverage without forgoing femininity and style.
HydroChic was formed by two friends who searched for, but could not find, fashionable and modest sun protective swimsuits suitable for women of all sizes. They wanted a feminine line that would provide curvature, coverage, and comfort without compromising fashion or function. As a result, HydroChic's active wear is designed with these goals in mind and made expressly for swim and sport. All tops include swim/sports bras and HydroChic uses the most comfortable stretch Italian fabric for a feel great fit. HydroChic’s water sportswear's mix n' match collection means you can simply be free to be you!
HydroChic is committed to your sun safety. They would like to help you enjoy the great outdoors while living an active sun-safe life style. They are increasingly aware of the benefits of exercise and water sports in particular and at the same time mindful of the dangers of exposure to sun. Their latest designs set out to create a novel concept in swim and sportswear suitable for all aquatic activities.
They are proud to offer 50+ UV protection clothing and swimwear as well as 100% ultra chlorine resistant active wear for swim and sport. Hydrochic does not compromise fashion for function in providing a savvy means of maximum sun protection!
